Agentic commerce, by phone
An AI call centre that takes the whole order.
Phonefront's AI agent answers every call, knows your catalog, checks delivery and payment, and places the order — straight into your online store through our integrations, or into your own Phonefront phone store if you don't have one.
Hear a sample call (2 min)For Canadian businesses that sell by phone — whether you answer it yourself, don't have a call centre yet, or want to automate the one you have.
Incoming call · Corner Market line
(416) 555-0142
Returning customer
Corner Market
Your storePhone orders today
- $52.18
#4820 · Ana
3 items · 18 min ago
- $24.99
#4819 · Mark
1 item · 41 min ago
Phone ringing — your AI agent is picking up
- Answers on the first ring
- Answers day and night
- Orders straight into your store
- Built for Canadian businesses
Hear it
Listen to it take an order
A real call to our demo pizzeria, after hours: a pizza with a crust choice, a side, pickup tomorrow at noon, the total with tax, and payment — in under two minutes.
Sample call · Main Street Pizza1:55
Main Street Pizza is our demo business, and the caller is an AI playing a customer. The AI agent's side is unedited — only the caller's pauses before speaking were shortened.
Read the transcriptHide the transcript
- AI agent
- Thanks for calling Main Street Pizza. Just so you know, this call is recorded.
- Caller
- No problem. Thanks.
- AI agent
- You're welcome. Is this order for pickup or delivery today?
- Caller
- Pickup, please.
- AI agent
- Great. What would you like to order for pickup?
- Caller
- One large pepperoni pizza and one garlic bread, please.
- AI agent
- Let me check. For the large pepperoni pizza, which crust would you like? Thin, regular, or stuffed crust for three dollars more? The garlic bread comes as it is.
- Caller
- Regular crust, please.
- AI agent
- I've added one large pepperoni pizza with regular crust and one garlic bread. Anything else for your order?
- Caller
- No, that's all. Thanks.
- AI agent
- Would you like your order as soon as it's ready, or for a specific time after we open at 11 AM?
- Caller
- For pickup tomorrow at noon, please.
- AI agent
- Your order will be ready for pickup tomorrow at 12 PM. Can I get the name for the order, please?
- Caller
- Sam.
- AI agent
- Here's your order: one large pepperoni pizza with regular crust, and one garlic bread. Subtotal is 24 dollars. HST is 3 dollars and 12 cents, for a total of 27 dollars and 12 cents. Pickup is at 25 Main Street North, Brampton, ready tomorrow at 12 PM. How would you like to pay? Cash at pickup, card at pickup, or a payment link by text?
- Caller
- Cash at pickup, please.
- AI agent
- Great. Shall I place your order now?
- Caller
- Yes, that's right. Please place it.
- AI agent
- Placing that now. Your order is placed. The order number is 11 38. The total is 27 dollars and 12 cents, paying cash at pickup. It'll be ready tomorrow at 12 PM at 25 Main Street North, Brampton. Anything else I can help with?
- Caller
- Perfect. Thanks so much.
- AI agent
- Thank you for calling Main Street Pizza. Goodbye!
The problem
Every missed call is a missed order.
Phone orders come from your most loyal customers. When nobody picks up, they don't leave a message — they call someone else. And keeping people on the phones to catch every call costs more than most businesses can carry.
01
The line is busy
Two calls at once and the second caller hears a busy signal — then orders from someone else.
02
You're closed, or slammed
After hours, at the rush, or when the team is out on deliveries, the phone just rings.
03
Phone staff cost by the hour
A call centre, or someone on your team stuck on the phone, is paid busy or quiet — and callers still wait on hold at the rush.
Phonefront's AI agent answers every one of those calls — on the first ring, with your prices, your zones and your hours — and takes the order through to your store.
How it works
Live in three steps
Set up your AI agent yourself in minutes: we read what we can from your website and your store, so you check instead of type. Try it in test mode, forward your line when you're happy. On the Custom plan, we set it up with you.
- 1
Give us your website
We read your address, hours, delivery areas and policies from it — you just check what we found. No website? Fill them in once.
- 2
Connect your store — or open a phone store
Connect your online store in a click and your products, prices, delivery zones and hours stay in sync. A custom-built website? We read your products from it every night. No website? Build your menu or product list in a Phonefront phone store, or upload a spreadsheet.
- 3
Forward your line
Your AI agent gets its own Canadian number. Forward your existing number to it — all calls, the overflow, or after hours — and unforward any time.
In use today
Answering the phones for a real delivery service
Since October 20, Phonefront has taken the calls for Dial a Bottle, a multi-location delivery service in Ontario — every postal code checked against its delivery zones, every order placed straight into its store. Read their story.
Integrations
Plugs into your store — or gives you one
Connect your online store and phone orders land in it like web orders, with your products, prices and delivery areas kept in sync. A custom-built website? We read your catalog from it every night. No website? Open a Phonefront phone store: your catalog, an orders inbox, and pay-by-text links.
WooCommerce
Online stores on WordPress
Custom-built website
A site built for you — Phonefront reads your products and prices from it, and checks every night
Phonefront phone store
Build your menu or product list here — Phonefront takes the orders, and callers can pay by text
Shopify
Shopify online stores
Square
Square Online and Square point of sale
Clover
Clover point of sale and online ordering
Lightspeed
Lightspeed retail and restaurant
Wix
Wix online stores
BigCommerce
BigCommerce online stores
The AI agent
Everything a great call centre agent does
Not a chatbot on a phone line, and more than an AI receptionist — an AI agent that knows your store as well as your best staff member, and completes the sale.
Knows your whole catalog
Every product, size and price, matched to how callers really talk — nicknames, shorthand, “the big one”. It searches before it answers, every time.
Real delivery fees
Postal-code-exact fees from your own delivery zones. Areas you don't cover are told so — never promised.
Knows when you're open
Your hours, holidays and closures. Closed means closed — or, if you take orders for later, the order is set for when you can have it ready.
Orders land in your store
Through our integrations, into your online store like a web order — or, in a Phonefront phone store, into your Orders inbox with a chime. The caller gets the order by text, and from a phone store, another text when it's ready.
Pay by text
In a Phonefront phone store, callers can pay by a secure link texted to them, straight into your own Stripe account. No card numbers read out on the phone, and Phonefront takes no cut.
Remembers your regulars
Returning callers are greeted by name, and “the usual” is remembered — their address is still confirmed every time, in case they've moved.
Hears through a bad line
Phones garble words: “thin” comes through as “10”, a brand as something close. It matches by sound and checks with the caller — postal codes too.
Sounds like a person
Natural, human-sounding voices, a speed your older customers can follow, and patience to let callers finish. No phone tree, no hold music.
Complaints reach you
A missed delivery or a damaged item goes straight to your inbox with the caller's details — so you can make it right.
A call centre that scales
At least two callers at once on every plan, up to six on Scale and as many as you need on Custom — all on one number. No seats to staff: add room for another caller any time, for $25 a month.
Grows your text list
If you'd like, it asks callers whether they want your deals by text — and keeps proof of every yes.
Your name, your address
On the Custom plan your team signs in at your own domain, under your own name — no Phonefront in sight.
You stay in control
Safe to switch on
Start in test mode, see every call, and go live when you're happy. Going back is just un-forwarding your line.
Test mode first
Try every call end to end. Orders stay in your dashboard until you switch to live.
Every call on record
Transcripts, summaries and outcomes for every call — orders, complaints, messages.
Live commentary and real-time alerts
On Growth and up, see every call as it happens with a running commentary, and get an email or text the moment one goes wrong — one problem per message, ready to forward to the right person.
Your number for emergencies
No hold queue for a human — but a truly urgent problem is passed straight to your phone.
Pricing
Simple monthly plans
Pay for minutes, not seats. Every plan includes the complete AI agent and our integrations; Growth and up add live commentary and real-time alerts. Prices in Canadian dollars.
Starter
$199 /month
250 minutes · 2 callers at a time
Growth
$449 /month
700 minutes · 4 callers at a time
Scale
$999 /month
1,600 minutes · 6 callers at a time
Questions
Good to know
Is Phonefront an AI receptionist?
Yes, and more. Like an AI receptionist, it answers every call on the first ring, day or night. Unlike most, it doesn't just take a message: it takes the whole order, checks delivery and payment, and places it in your store.
Do I have to change my phone number?
No. Forward your existing business line to your AI agent's number — a quick change with your phone provider, with step-by-step guides for Bell, Rogers, Telus and mobile phones. Unforward any time.
What if a caller asks for a person?
It explains it's the one taking calls and helps them — that's almost always what they need. Only a real emergency is passed to your number.
Do callers pay on the phone?
Never by reading out a card. They pay as they do today — cash or card at the door or at pickup — or, in a Phonefront phone store with your Stripe account connected, by a secure link texted to them. That money goes straight to you; Phonefront takes no cut.
Who is it for?
Canadian businesses that sell by phone — delivery, pickup, one location or many. Whether you answer the phone yourself today, don't have a call centre yet, or run one with people and want to automate it, Phonefront gives you an AI call centre that takes the whole order.
How do orders reach my business?
Through our integrations: connect your online store — WooCommerce now, with Shopify, Square, Clover, Lightspeed, Wix and BigCommerce coming soon — and phone orders land in it like web orders. A custom-built website? We read your catalog from it every night. No website? Open a Phonefront phone store: your menu or product list, an orders inbox, and payment links texted to callers.
We already have a call centre. Can Phonefront replace it?
Yes, or back it up. Send it every call, only the overflow, or just after-hours. The AI agent takes many callers at once, completes each order in your store, and you pay for minutes, not seats.
More answers on the support page.
Put an AI agent on your phones.
Choose a plan, set up your AI agent today, and hear it take your first test order.